Welcome to our Mecaring blog!

In this post, we are going to answer some questions about a star product in the points of sale: The wobbler or also called twister. We will especially talk about the aluminum wobbler. Here we go!

What is a wobbler?

A wobbler is a marketing item often used at the point of sale to highlight products and promotions on store shelves. Its name comes from the slight movement it makes when it is touched by the air flow or the movement of customers, thus attracting their attention. The wobbler most commonly used by our customers is the aluminum wobbler, which in addition to providing stability is also flexible and can be easily bent and held in the desired position.

What are the standard sizes of aluminum wobblers?

Aluminum wobblers as well as plastic wobblers also come in sizes that perfectly fit the needs of any shelf. Regular sizes include 75 and 150 mm, ensuring optimum versatility for highlighting price information, offers and product details at the point of sale.

What other wobblers are available?

In addition to aluminum, wobblers are also available in other materials, such as transparent APET. The most common sizes for transparent APET wobblers are 75, 150 and 170 mm, offering a versatile alternative to highlight information in a visible and attractive way on store shelves.

In addition to the material of the twisters and their different lengths, it is also possible to obtain them with very thin standard adhesive or with foam adhesive that has a stronger bonding strength.

Purpose and functionality of wobblers

Aluminum and plastic wobblers are an essential tool for any business or event. Their unique design allows one side to adhere to the shelf while the other holds advertising content such as price tags, promotional messages or detailed product information. This dual functionality ensures that your messages reach customers directly at the right time and place, increasing the visibility of your products and generating more sales.

Any other questions about wobblers?

Contact us, we will be happy to answer any questions and advise you to find the right wobbler for your project.